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Build a strong, authentic brand and get noticed on social media

Do you feel like your brand image doesn’t really reflect who you are?
Do you want to get noticed on social media without pretending to be someone you’re not, communicate authentically without burning out, and grow your brand without getting lost in trends?

This coaching is designed to help you build a strong, cohesive brand image that reflects who you are and your unique world.

We’ll cover positioning, visual identity, storytelling, and content strategy, all in service of an authentic presence and a simple, impactful, and lasting approach to communication.

My goal? To help you build your brand on social media with clarity, elegance, and impact, while staying true to yourself.
Step by step, we’ll structure your communications so they reach the right audience, at the right time, with the right messages.

Who is this coaching for?

  • Personal brands, creatives, and entrepreneurs in the wellness or high-end craft industries
  • Solopreneurs who want to bring structure to their communications without losing sight of who they are
  • Those who want to combine authenticity, simplicity, visibility, and elegance

Benefits

  • A clear, cohesive brand image that reflects who you are
  • Content aligned with your voice, your message, and your audience
  • A simple, effective social media strategy
  • A clear vision of your positioning, your value, and what sets you apart.
  • A structured online presence: content, formats, messaging, and cadence.
  • A practical action plan for the coming weeks.

✨ The Signature Offer ✨
6 weeks to transform your brand image

You need clarity, consistency, and an objective outside perspective to evolve your brand and visibility in a way that feels right.
I’ve created a unique, comprehensive, and structured program to help you lay the foundations for a distinctive, impactful brand image that feels true to you—without forcing it, faking it, or burning yourself out.

📍 1 discovery call (1 hour) to lay the foundations: positioning, goals, vision.
🎯 3 strategy calls (1 hour each) to work in depth on your brand, image, and content.
🧠 A comprehensive audit of your Instagram / YouTube / website (or current project).
📝 A personalized summary document with your communication plan.
📲 💬 A private WhatsApp channel for staying in touch throughout the program. You can send me a voice message or a written message every day via WhatsApp to share your progress, a question, a concern, or something you’d like clarified. I’ll take the time to listen and respond thoughtfully, always within a reasonable timeframe, so you never feel rushed or left alone with your questions.

💳 €580 incl. VAT

One decision. For a brand that feels like you, stands out, and makes a difference.

You may be asking yourself these questions:

  • I haven’t launched my brand yet—is it too soon?                                                                                                                                                                    No, quite the opposite: this is the perfect time to build a solid foundation.

  • I’m not comfortable with social media. Will that hold me back?                                                                                                                                                   That’s exactly the point: we’ll build a strategy together that’s tailored to you, not a one-size-fits-all formula.

  • Will you help me create content?                                                                                                                                                                          Yes, but as part of an overall strategy. The goal isn’t just to “post more,” but to post with purpose.

This support program is for women who want to launch their own brand, as well as those who already have a social media presence but feel they need more clarity, structure, or visibility.

I’d like to offer you a 15-minute discovery call, with no obligation, to discuss your situation and see whether my support program is right for your current needs.

During these 15 minutes, we’ll take stock of things together:
– Where you are right now
– What you want to create or develop
– And whether my support program can help you take this next step.

I won’t push anyone to buy. If it’s not the right time or the right fit, I’ll tell you honestly.

Why me?

Je suis Laure Saujet, fondatrice de la marque Comme un diadème.
My story began with a loss: my hair, at just 28 years old. A brutal, silent ordeal that few women dare to talk about. At the time, I was working in scientific research and had a PhD in microbiology… and yet I found myself powerless in the face of that empty space in the mirror. 

But I decided to turn this vulnerability into strength. I founded a brand on my own, from scratch, with a simple goal: to help other women feel beautiful, visible, and powerful, even in their most vulnerable moments.

In five years, I’ve built a thriving business, a loyal community of more than 60,000 women on social media, a YouTube channel with 6,000,000 views, a podcast, brand collaborations, and above all… a strong, respected, authentic brand. No ad budget, no agency. Just my convictions, my values, and my voice.

Today, I share this expertise with women who, like me, want to embrace their individuality and shine through their work. Not with one-size-fits-all formulas or trendy strategies, but by starting with who they truly are.

My approach combines depth, strategic clarity, and elegance:
✨ to create an identity that feels true to you,
✨ to build a genuine connection with your audience,
✨ to stand out without burning yourself out.

This isn’t empty personal branding. It’s a brand strategy rooted in reality—in your story, your convictions, and your choices. If you want to embody your brand with authenticity, build a visible and confident presence, I’m here to support you with tailored coaching, delivered with kindness and honesty.

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At Comme un diadème, you have personalized support. You can send all your questions to the address contact@commeundiademe.com via the contact form. Additionally, you have the option to send photos of your hair (or your alopecia) through the support form to receive advice on color, base size, or length of the hair topper/wig.

Comme un diadème does not have a store or commercial premises; it is solely an e-commerce site. However, you are not alone in your purchase and can receive advice on color, base size, and length based on your photos by sending them through the support form. After ordering the hair topper, you can try it at home and return it if it does not suit you, respecting the 14-day withdrawal period.

Social Security does not reimburse natural hair wigs whose price exceeds 700 euros.

Payment in 4 installments with no fees is possible via PayPal.

All out-of-stock models are regularly restocked. However, it is not possible to provide a precise restock timeframe for each model. If you are interested in a model, we recommend subscribing to restock alerts to receive an email as soon as the product is available again on the site.

Orders are delivered within less than 10 days in metropolitan France, Belgium, and Switzerland. For international orders, delivery times may be slightly longer.

You must exercise your right of withdrawal via the withdrawal form. After returning the product, you will be refunded within 10 days after receipt at the Comme un diadème premises.

Custom orders are possible at Comme un diadème. Please feel free to request it via the support form.
We use Brazilian natural 'Remy' hair. The term 'Remy' means that the hair and the cuticles of the strand are aligned in the same direction on the hair topper. Unlike non-'Remy' hair, which is assembled in bulk. They tend to tangle and damage more easily.

You should choose the base size of the hair topper based on the extent of your alopecia and the hair density you wish to achieve. Indeed, it is preferable that the clips are not attached in the alopecia area where the scalp can be quite sensitive. Additionally, extensive alopecia will require a significant hair density to compensate for the low initial density.

We recommend base sizes of 7 x 7" or 8 x 8" for extensive alopecia. These bases will provide real coverage, density, and comfort of use. Larger base sizes are available for very significant alopecia.

Smaller bases (6 x 6") will provide slightly less density to the hair. However, they will allow for easier high ponytails.

To determine your wig size, please refer to the table below.

Wig size chart

We offer hair toppers with a density between 120 and 130%. This density is considered standard among international brands.

The hair is straight. Unless it is indicated in the title of the product sheet and in the description that the model is naturally wavy or curly.

The lifespan of a hair topper will partly depend on how well it is cared for. The typical lifespan is between one and two years. To extend the lifespan of your hair topper, it should not be washed too frequently.

The hair topper should be brushed carefully after being worn. It is practical to place it on a wig stand. This way, the hair does not get a bad crease before the next use.

Hair should not be washed too frequently. Maintenance every 4 weeks or more is a good rhythm. You should close the clips before washing the hair and detangle the hair before and after washing. You can use a gentle shampoo for colored hair followed by a conditioner. The “Orchid oil” shampoo and “Brazilian keratin” conditioner have proven effective!

Every 4 shampoos, you can apply Silicon Mix, available on Amazon. Your hair will regain its original shine.

https://amzn.to/2RnjLn9

In case of dry ends, we recommend adding a bit of argan oil to hydrate the hair fiber.

Natural hair can be heated, straightened, and curled without any problem. However, as with your own hair, it should not be overdone to avoid damaging the hair fiber.

The cork wig stand and its display are essential for drying and styling the hair of the hair toppers easily. https://amzn.to/2tg50cJ The T-pins will allow you to secure the hair topper to the cork wig head before styling or curling the hair. https://amzn.to/2uW5W6q
The hair of the hair toppers has generally undergone complex bleaching and coloring processes before reaching its final color. These hairs have therefore been sensitized. They may react unexpectedly to a coloring or bleaching process. It is generally possible to darken a hair topper. However, it is not recommended to bleach it as this could alter the hair. Thus, in case of doubt between two shades for the hair color to choose, it is better to select the lighter hair shade. In any case, it is important to have the hair topper colored or bleached by a professional colorist who is accustomed to working with this type of hair. The hair toppers Comme un diadème are sold uncut. At first try, the hair topper may seem ill-suited to your face and/or hairstyle. However, a raw piece requires you to make it your own so that it completely suits you. We therefore recommend that if the color, length, and base size suit you, to have the hair topper cut by a hairstylist so that it can blend naturally with your own hair.

Advice

Choosing a hair topper or a wig remotely is not always easy. However, with Comme un diadème, you have the opportunity to be guided in your process and benefit from personalized support.

Indeed, if you would like advice on color, base size, length of your hair extension, or more general advice on the most appropriate type of product for your alopecia, you can send us 3 photos of your hair/alopecia in daylight below and we will advise you.

Drag & Drop Files, Choose Files to Upload You can upload up to 3 files.
It is also possible to send a strand of your hair for direct comparison to the different references of Comme un diadème, by mail, to the following address:
Comme un diadème S.A.R.L.
288A Montée Rouge
30310 Vergèze
FRANCE

A response will be sent to you within 5 working days.

Custom order

Are you interested in a model that is not available in the Comme un diadème catalog?

At Comme un diadème, custom orders for out-of-stock products are possible.

It is important to note that custom orders are not eligible for return as they are made at the specific request of the customer. Additionally, lead times for this type of order can be long (approximately 3 months).

Comme un diadème asks you to only make this quote request if you are genuinely interested in the product and the terms of a custom order in order to avoid overloading suppliers with requests that would not materialize. We thank you for your understanding.

If you are interested in a custom order:

After your custom order request, a quote will be sent to you within 10 days. This quote will be valid for 3 weeks after receipt, as supplier prices tend to fluctuate over time. Upon your agreement, a product sheet will be created specifically for you. Following your payment, the product will be directly ordered from the suppliers. It will be sent to you as soon as it is received at Comme un diadème.

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Custom order

Advice

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Contact

Select a form

Custom order

Contact

Advice

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